Aircel offers free Nimbuzz plan for Jammu and Kashmir prepaid users
Aircel offers free Nimbuzz plan for Jammu and Kashmir prepaid users
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Even as
Facebook partnered with the local telecom operators Airtel and Reliance
Communications to promote Facebook Messenger, rival free instant
messaging firm Nimbuzz has tied up with Aircel to launch special Nimbuzz plans.
To begin with, Aircel
users in Jammu and Kashmir are offered free Nimbuzz messaging (up to
40MB of data) for a period of 30 days. To use this service a user has to
download the Nimbuzz app from a URL sent by Aircel. The offer is only
available for Aircel prepaid users.
"Jammu & Kashmir is highly regulated
market, where SMS services are unavailable; so our focus is on data. In
the last 15 days, after the launch of Nimbuzz, data usage from our
users in J&K went up by 25%." He said over 5,000 users have
downloaded Nimbuzz in just 15 days,” says Sundeep Talwar, Aircel's
operations head for J&K.
Speaking on the partnership with Aircel,
CEO of Nimbuzz Vikas Saxena says: “We are thankful to Aircel for
making an effort towards taking mobile communication to the masses with
its newly launched Aircel-Nimbuzz data plan. We look forward to their
continued support and we are confident that such initiatives will boost
internet penetration in the country and bring an aggressive revenue
stream for the mobile operators”.
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